Hashtag Strategy Guide for Corporate Instagram Accounts

Instagram lives off of great visual content and fitting hashtags. Most corporate Instagram accounts use them in an inconsistent or unhelpful way. The following strategy guide offers helpful guidelines to ensure you can grow your account with the help of hashtags. Instagram uses hashtags to categorize and collect content. Hashtags can describe the picture or link it to a topic. Users can search for hashtags and will be presented with all ...

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5 Guidelines for Amazing Instagram Stories as a Company

Corporate Instagram accounts can generate traffic and interaction with the help of Instagram Stories. As the format is displayed above the regular feed, it needs to include worthwhile and meaningful content. The following five guidelines can help you create great Stories. Instagram Stories are Instagram’s second stream of content and include images and videos that disappear after 24 hours. As Instagram offers Stories above the regular feed, the two formats are ...

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