Instagram: Facebook subsidiary will adjust terms of conditions in Germany.

The photo-sharing app is forced to adjust its terms of condition after receiving critic from German consumer protection. German media such as “die Zeit” and “der Tagespiegel” have reported that 18 points will need to be readjusted, in order to meet standards of German law. Klaus Müller, board member of German consumer protection has told the newspaper “der Tagesspiegel” that Instagram has been claiming illicit right of use for its approximately ...

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New tools for Instagram Stories

Users can now add polls to their stories Ever wondered what outfit to wear? Making the right choice can be a tough decision – if you have difficulties making the right decision then Instagram has launched a new feature that will make your life easier. The app lets users add polls to their stories, so your friends and followers can vote between two options and help you make the right decision. What ...

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Instagram verification costs up to $ 15.000

Earlier this month Kerry Flynn from mashable unravelled the mystery revolving around the black market for Instagram verifications. A long lasting myth that has been treated by insiders as an open secret and which probably has not caused any surprises amongst those who desire Instagram’s most precious feature. Flynn wrote: “The fee is anywhere from a bottle of wine to $15,000, according to a dozen sources who have sold verification, bought ...

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New Feature: Geo Stickers for Instagram Stories

Instagram announced that the Stories-format will soon include location-based geo stickers. Users will then be able to highlight specific location they’re at. Geo stickers are another function that has been copied from Snapchat but adjusted for Instagram. Instagram stated that location-based stickers are coming for the Stories-format. This new feature allows users to playfully share the location where the shared content was taken. After taking a picture or video, users can ...

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New Report: Boost your E-Commerce with UGC

A new report is online for all you e-commerce managers and social media marketers. Every good e-commerce strategy starts with a foundation – and we believe that foundation lies within user-generated content. Find out why and how you should integrate UGC into your e-commerce; and most importantly, how you will profit from it. Download our report here FOR FREE. The report offers an overall review and explanation of UGC, it’s characteristics and ...

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How to Grow your Email List with Instagram

Instagram is the platform with the highest level of engagement and interaction. Brands and businesses can profit from user integrity outside of the network. Follow our advice to grow your e-mail list with Instagram! Instagram is a powerful, useful and fun platform. It lets you experiment with content and edits, you can communicate with your target group and with a little effort you are able to successfully advertise your product and ...

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Meaningful Brands Study: 60% of content is irrelevant or poor

The Havas Group Meaningful Brands Study researches global brands and their content. The key findings show that most content is irrelevant or does not satisfy customers’ needs. Among other studies this proves that brands need to reevaluate their approach to content. The Havas Group analyzed business benefits resulting from meaningful connections and content. 1500 global brands from 15 industry sectors were part of the study. Additionally, the study included 300.000 interviews ...

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3 Ways to Profit from a Branded Hashtag

Branded hashtags represent brands and their campaigns across different marketing channels. In most cases, carefully chosen and well-executed hashtag campaigns can go a long way. Ultimately, they will lead to more attention for your brand and support your e-commerce. Use these three kinds of hashtag campaigns to achieve maximum profit. The function of hashtags in most social networks is to categorize and collect content under a specific label. In case of ...

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Benchmarking Survey 2016: Instagram is the king of engagement

Social Media Analytics Provider Quintly published the results of their annual social media benchmarking survey. Instagram remains the winner for engagement, enabling the highest rates of growth and interaction rates. Quintly, a service of social media analytics, conducts annual surveys regarding social media. The benchmarking survey is a helpful resource for social media managers and those responsible for marketing. This year, the survey included 222000 business profiles on the three largest ...

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Instagram Update: Live Stories and Disappearing Direct Messages

Ever since Instagram launched the new Stories format in August, they have been on the roll to update and optimize the feature. Following the steps of holding company Facebook, Instagram has now launched the new function for Live Stories. Additionally, the app launched an update for their direct messages which now allows you to send images and short videos that disappear after the recipient has seen them. Go Live with you ...

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