Use authentic content from real people that provides inspiration, social proof and trust on every channel.
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INDUSTRIES
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Creator Content
The importance of visual content – 7 reasons why users love it
The blogpost shows from a neurological & aesthetic perspective why visual content is so effective on people. Besides it lists different content formats.
Influencer Marketing
Influencer Whitelisting – Everything You Need to Know
What exactly is Influencer Whitelisting? This blog post answers that question and shows you the advantages of whitelisting for brands and influencers.
Creator Content
Why do customers switch brands? – How content supports brand loyalty
Learn how content builds your brand image and forms the basis for brand loyalty. Get the key takeaways and characteristics for value-added content.
Influencer Marketing
How to calculate Influencer Marketing ROI – 4 steps to success
How do you calculate your Influencer Marketing ROI? This blog post shows you exactly that plus which 4 steps have a positive impact on your ROI.
Creator Content
What exactly is User Generated Content?
This post answers important questions about User Generated Content. It's suitable for all and illustrates the information with definitions, lists and examples.
Influencer Marketing
Why influencer relationship management is important
This article explains why Influencer Relationship Management offers a crucial additional value for your brand and shows how you can select suitable influencers.
Creator Content
Visual content production: Which options do brands have?
This article outlines four ways of visual content production for you. It names the pros and cons and gives context in terms of pricing.
User Generated Content
4 reasons why stock photography shouldn’t be used for marketing
This blog post lists 4 reasons why brands shouldn't use stock photography. As an alternative pool of affordable content, we advocate User Generated Content.
Influencer Marketing
5 pricing models that make it easy to calculate influencer marketing costs
How can you determine influencer marketing costs? This article informs about the different pricing models as well as the exact calculation.
User Generated Content
5 reasons why product page images are important
In this blog post, we'll show you how your online shop can benefit from product pages with unique images and thus improve your brand perception.
User Generated Content
How to provide online shop inspiration
Learn how to turn your online shop into a space of inspiration. No matter what industry, integrating Social Content brings ideas to life and turns your online shop into a space of inspiration.
User Generated Content
The top 10 social walls of inspiration
This blog post serves you the 10 most inspiring social walls from our clients. Take a closer look and explore how your brand can integrate an Instagram gallery.
User Generated Content
Make the most of Social Content
In this blogpost, you'll read about how to integrate visual Social Content into your marketing. Customer examples are used to illustrate it visually.
Social Commerce
10 Tips to create a successful Holiday Marketing Strategy
What is the difference between Instagram's Business and Creator Accounts? And which one is right for you? Find out here!
User Generated Content
squarelovin meets The Social Media Store Podcast
This blog article provides an overview of the benefits of using UGC in marketing. We talked about these and further more in The Social Media Store Podcast.
User Generated Content
Podcast premiere – Who and what is squarelovin?
How manifold UGC can be used, & how does employer branding succeed with UGC? This blog article gives you an insight into squarelovin's podcast debut.
Social Commerce
Why social commerce is not just a trend
What does Social Commerce mean and what is behind this new trend? Get an overview of the most important facts about Social online shopping.
Instagram Marketing
21 Instagram Facts and Statistics for 2021
Read about relevant facts and statistics on Instagram Business Marketing and learn more about the development of the social media platform.
Instagram Marketing
How to create an Instagram Business Account
In this article, you will learn how to create your Instagram Business Account in a few simple steps. Get some exclusive tips for your new business profile.
User Generated Content
The Power of Video UGC: Insights & Best Practices
Videos can also be considered User Generated Content. Find out how different global brands use UGC-Video for their marketing strategy.
User Generated Content
The ultimate UGC tool for brands and online shops
squarelovin makes implementing User Generated Content into your marketing mix super easy. Find out more in this article.
Instagram Marketing
Social Media Cheat Sheet – The best sizes for Instagram and co.
Get a complete overview on the best image sizes and formats for Instagram, Facebook, LinkedIn, Pinterst, and Twitter. Use our infographic as a guide.
Instagram Marketing
What You Need To Know About Instagram Business & Creator Accounts
What is the difference between Instagram's Business and Creator Accounts? And which one is right for you? Find out here!
Instagram Marketing
10 Instagram Tools You Need In 2020
The best Instagram Tools for editing images, creating hashtags, analytics, and unique captions. Find out about them here.
Social Commerce
Social proof in e-commerce
Find out what Social Proof is, why it is a trend that you should not miss and how you can use it to bring your e-commerce to the next level!
User Generated Content
How to embed Instagram Content on your website
Learn how to embed Social Content from Instagram on your website. The blogpost highlights both the technical and design possibilities.
Instagram Marketing
Branded Content Ads on Instagram
This article lists the pros and cons of branded content ads on Instagram. You'll also learn how your business can use this feature.
Instagram Marketing
4 Tips and Tricks for IGTV
Learn more about IGTV, the exciting new Instagram video format. Here, you will find the best tips and tricks to create beautiful content pieces for IGTV.
Instagram Marketing
Branded Hashtags on Instagram
Here's everything you need to know about branded hashtags. Learn from our tips and the best-practice example STABILO.
Influencer Marketing
Why Micro Influencer Marketing is worth it
Learn more about the benefits of micro influencer marketing for your brand. We'll back up what we've learned with an example from the real Insta-world.
Instagram Marketing
The Importance of Instagram @Mentions for Brands
Learn more about the importance of Instagram @-mentions for brands. By enabling communication with your fans, they can help strengthen your brand online.
User Generated Content
UGC for fashion brands
Fashion Brands are perfect fits for the implementation of user generated content. Find out here, how you can use it to your advantage!
User Generated Content
Measuring the Monetary Value of UGC
This guide will help you select meaningful KPIs for your UGC campaigns in order to better analyze and optimize your user generated content.
Instagram Marketing
Why Brands lose followers on Instagram
Learn more about why people follow brands on Instagram and what might lead them to unfollow again. Also find out how to prevent this.
Instagram Marketing
4 Ways to Write Good Engaging Captions
Instagram captions create community engagement and help convey the message of your visual content. Find out about the best tips & tricks here.
Instagram Marketing
Instagram Marketing in the Food Industry
Instagram already serves many in the food industry as a visual marketing channel. Learn about Instagram advantages and strategies for the Food Industry.
Instagram Marketing
Hashtag Strategy Guide for Corporate Instagram Accounts
This guide will show you how employing a smart hashtag strategy will help you increase your reach and strengthen your brand image.
User Generated Content
Visual Marketing Trends in Offline Marketing
Find out how you can increase sales and improve your offline visual marketing through the implementation of user generated content strategy.
Instagram Marketing
Increase Your Organic Growth with Instagram Content
Is your Instagram reach declining? We have outlined the best tips to follow so you can watch your profile go through the roof! 📈
Social Commerce
How Brands Can Do Authentic Marketing with Social Media
Authenticity is increasingly becoming one of the most important aspects in marketing. Find out how your brand can send the right messages to your customers.
Instagram Marketing
Regram – how does it work?
Regrams, the alternative method to create content. Find out about the most important facts as well as tips and best practices for implementation.
Instagram Marketing
Instagram Enhances Call To Action Button
See the new functionalities of Instagram's Call-to-Action button. Find out how you can place the call-to-action button in Instagram comments as well.
Social Commerce
Instagram for Online Shops – Best Practices
Social Content sourced from Instagram is a great fit for a modern marketing strategy. Learn how you can use Instagram for your online shop effectively.
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